Mothercare plans social media strategy

Mothercare Group is preparing to launch a social media strategy for its Mothercare and Early Learning Centre brands. The company has appointed integrated agency Diffusion to develop a strategy of engaging the 4.6m UK mothers who spend more than 26...

New figures emphasise growing power of social media in UK

The importance of social media to UK internet users and shoppers is underlined by new statistics from comScore. Its new research found that nine out of 10 of the 38.2m UK adults who went online in May 2010 visited at least one social networking site....

Tribune Media and Placecast team up to deliver more accurate location-based cinema show times

Tribune Media Services (TMS), a leading provider of entertainment information including showtimes for 44,000 cinemas in the UK, US and Canada, has formed a partnership with Placecast that will allow mobile application developers using the Placecast MatchAPI...

Bazaarvoice’s SocialConnect links social media and shopping

Social media specialist Bazaarvoice has launched SocialConnect, a product that allows retailers and brand marketers to integrate content from Facebook, Twitter and other social channels with their own websites. SocialConnect allows retailers to take...