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		<title>John Lewis plans for growth</title>
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		<pubDate>Tue, 26 Oct 2010 12:20:41 +0000</pubDate>
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		<description><![CDATA[<p><p><a href="http://www.paneplatform.eu">Pan E Platform - Pan European E Platform</a></p><p>John Lewis is introducing new technology as part of its plans to double online sales and become the UK’s leading multichannel retailer. Key to its strategy is the ability to join up its sales channels while communicating with customers through personalised messages. Related news John Lewis brings &#8216;bricks and clicks&#8217; growth under one board director [...]</p></p><p>www.paneplatform.eu</p>]]></description>
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		<title>Mothercare plans social media strategy</title>
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		<pubDate>Fri, 23 Jul 2010 16:23:56 +0000</pubDate>
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		<description><![CDATA[<p><p><a href="http://www.paneplatform.eu">Pan E Platform - Pan European E Platform</a></p><p>Mothercare Group is preparing to launch a social media strategy for its Mothercare and Early Learning Centre brands. The company has appointed integrated agency Diffusion to develop a strategy of engaging the 4.6m UK mothers who spend more than 26 hours surfing the internet each month. The agency says that key ingredients of the strategy [...]</p></p><p>www.paneplatform.eu</p>]]></description>
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		<title>My-wardrobe.com plans for international growth after investment</title>
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		<pubDate>Thu, 08 Jul 2010 07:17:23 +0000</pubDate>
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		<description><![CDATA[<p><p><a href="http://www.paneplatform.eu">Pan E Platform - Pan European E Platform</a></p><p>Online retailer my-wardrobe.com is planning for global growth after winning investment worth m (£5.92m) from European venture capital firm Balderton Capital. The retailer, which specialises in accessible luxury designer fashion, will use the money, its first institutional investment, to grow by adding new premium brands to its range while also improving its product offer, customer [...]</p></p><p>www.paneplatform.eu</p>]]></description>
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